about us

New Look is a British global fashion retailer founded in Taunton, Somerset, in 1969. Our Purpose & Mission: Our purpose is "to inspire that New Look feeling." We take our feel-good mission seriously, aspiring to be the go-to destination for fashion that makes her feel like her very best self, whenever, wherever. Our ambition is to be the No. 1 fashion destination for every body. What We Offer: We are a leading omnichannel retailer specializing in women's, men's, and kids' (girls') clothing, footwear, and accessories, offering broad appeal fashion at great prices. Our Commitment: We are committed to making kinder choices for our people and the planet, which we call being "Kind to Our Core." Over 50% of our clothing already has more sustainable attributes. We operate with a cohesive omnichannel model, combining our online platform with a strong presence in UK and ROI high street stores.